Types of advertising on blogs that make money
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Of the many advertising media in the internet world, Google AdSense is a type of advertising media that is still the main choice for blogger publishers to get dollar coffers. No wonder AdSense is one part of the property of the largest giant company in the world, namely Google.
AdSense's own cooperation offer is not half-hearted for its ad publishers, by providing high prices compared to other ad providers. This is what makes the publishers of blogs and websites around the world flock to get it. But it is not easy to get it, seeing the rules made AdSense is very strict because there are millions of people who want to be one part of this AdSense ad publisher. And there's no way you're going to be able to join him while you're trying.
Once you become part of AdSense or you have been approved by AdSense.
Placing ads on blogs has become one of the marketing strategies that is increasingly in demand, especially in the rapidly growing digital age. Here are the various benefits that can be obtained from advertising on blogs:The advantages of advertising on a blog/website Here are some of the benefits and advantages that you can get when you want to place an ad on your website. Some of them are as follows:
1. Relatively affordable cost
Compared to traditional advertising media such as television, radio, or print, placing ads on blogs has a much lower cost. This allows small- to medium-sized businesses to promote their products or services without having to spend a large budget. In addition, blogs offer flexibility in financing models, from pay-per-click (PPC) systems to sponsored articles, so marketers can choose the option that suits their budget.
2. More specific audience targeting
Blogs often have a specific niche, such as technology, beauty, parenting, or lifestyle. By choosing a blog that matches the product or service, marketers can reach a relevant and targeted audience. For example, a cosmetics brand may place an ad on a beauty blog to reach readers who are already interested in similar products. This increases the chances of conversion because the ads appear in places that match the audience's interests.
3. Credibility and trust of readers
Blogs often have a personal relationship with their readers, which makes them a trusted medium. If a blogger recommends a product through sponsored articles or reviews, readers are more likely to trust it compared to traditional advertising. This is because the recommendations are considered more authentic and relevant.
4. Ad Format Variations
One of the advantages of advertising on a blog is the flexibility in choosing ad formats. Some commonly used formats include:
Banner Ads: visual ads that attract the attention of readers.Sponsored Posts: articles that discuss a product or service in depth.Affiliate Marketing: a results-based commission system where bloggers benefit from every purchase made through their links.This choice of format allows the business to adapt the way the message is delivered to the characteristics of the audience.
5. Long Term Effectiveness
Unlike ads on social media that are temporary, ads on blogs have the potential to deliver long-term results. Articles containing information about the product remain accessible to new readers for many years, especially if the content is evergreen. This gives a significant plus, because advertising continues to work even after the end of the campaign.
6. Organic Traffic Potential
Well-optimized blogs often get organic traffic through search engines. If an ad is placed on a blog with good SEO rankings, the chances of the product or service getting wider exposure also increase. In fact, new readers who come through organic search may continue to see these ads.
The next step you need to do is how to advertise it on the blog or website you created. Like your blog is a stall or media to advertise it, and of course you must contact it first so that the ad can run and produce. For beginners, of course you will ask how the hell do you put AdSense ads? And the answer is please explain it below:
How to put AdSense ads on your blog easily
How to install AdSense code on Blogspot: There are actually many ways, one of which is by taking the code that has been provided in your Google AdSense account, which will later be installed in the layout widget that has been provided in your Blogger template. Look for a blog template that is SEO-friendly and already provides a widget feature where to place the AdSense ad code later.
Like viomagz, linkmagz, median UI, companies, and others without having to tinker with HTML code again, try premium templates; free is also allowed. For now, AdSense has implemented two methods of advertising, namely automatic installation and manual installation.How to install Adsense script on your blog
1. Automatic AdSense installation:
Please log in to your Google AdSense page, select the ads menu, scroll down a little, and click the pencil image. After going to the next page, you can select HP mode or desktop mode, then select Enable automatic ads.
In automatic ads, there are several types of ad formats that you can use as shown below.
Anchor ads are a type of ad that is located on the bottom edge of your blog screen and sometimes can be on top.Vignette ads are ads that usually appear full on one screen page, especially on mobile displays. These ads only appear when we click on the link or title of the post.Widescreen ads: This type of ad format is the same as vignette ads, but widescreen ads will appear on computer desktop displays.
After you click the automatic ad, the next step is you enter the automatic ad code; please click Get Code, then copy the code to the HTML edit settings on Blogger, put it after the head code, and save. And later Google will instruct the length of time the ad will be displayed, usually only a few minutes.
2. How to install AdSense manually
- Please log in to your Google AdSense page and select the ad menu. -by ad
- Choose from when the ad slot that you want, advice from me, choose the blue color, then click
- Then make your ad name according to the name of the ad widget, for example: header ad name—select the ad form that matches the header shape—select the responsive size—then click Create Ad.
- Then enter the ad code in the widget slot provided in your template layout. And click save.
How to advertise on a blog that makes money
All advertising on the blog would make money; just you choose to be automatic or manual, and you can also use both of them. It all depends on how you manage your blog.
For my own blog, I only put a few ads, and I think that's more than enough. ntar if most ads even make visitors annoyed, yes back to the choice of each of you wanting to place ads where. How to advertise on a blog besides AdSense is actually a lot; there are several alternative ads besides AdSense that you can try that have been proven to pay.
1. MGID
Mgid is one of the ad networks that has been established for a long time, since 2008, and at this time many bloggers who use this ad, in addition to being easily accepted, mgid ads also offer decent payment. But for payment you have to use PayPal.
2. Media net
Mediac ads are one of the biggest competitors of Google AdSense because these ads are run by Bing and Yahoo as search engines and have ads that are relevant to your blog as well as customer support.
3. Propeller ads
This ad is also widely used by bloggers at this time, and Propeller Ads has managed to collect more than 150,000 publishers spread across 195 countries of the world. In addition to being easy to accept, this ad also minimizes the number of searches, and you can cash it out for $5.
4. Adsterra
Adsterra also includes the best pop-under ads today by offering ads like video ads. banner ads and push notification ads, but for a minimum disbursement of funds of $100, the same as AdSense.
5. POP Ads
This ad is also similar to Adsterra, and this ad can also be used as an alternative to AdSense. and the advantage is that you can withdraw the payment at any time with the condition of getting $5 more. Those are some alternative ad providers besides AdSense that you can try for a while while waiting for you to be approved again by Google AdSense.
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